Saturday

Nervous about the rebirth of audience-created newspapers


What makes us nervous about the news coverage of emerging audience-created newspaper Web sites? None of the coverage we've read includes insights from the past disastrous stabs at this same concept. For instance, this Washington Post story ignores the past.

Do we have insights? We consulted KOZ, the most prominent company selling audience-created content tools to newspapers in the late 1990's. Our quick take: the audience quickly tires of creating articles. But, if it's memes, or shared pics, or other quickly create content, then perhaps we'll see success this time.